The right goods in the right place at the right time in the right way and the right quantity. Merchandising covers every method, practice or activities we use to promote or maintain a commercial activity. In its broadest sense it means any activity promoting product sales. Merchandising begins with the layout of products on the sales shelves. This is an important function of any developed retail company. How we define the position on the shelves of product groups and individual products can significantly improve individual product sales and reduce a shop's operating costs. |
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ER MARKETING Gradnikove brigade 11 1000 Ljubljana t: 01 1234 56 78 f: 01 1234 56 78 e: info@ermarketing.si |